IF YOU KNOW YOU LYFT
IF YOU KNOW YOU LYFT
CHALLENGE: People don’t know about Lyft’s advantages
because they automatically open Uber.
SOLUTION: Highlight Lyft’s advantages by positioning
it as the smarter, more rewarding choice.
CHALLENGE: People don’t know about Lyft’s advantages because they automatically open Uber.
SOLUTION: Highlight Lyft’s advantages by positioning it as the smarter, more rewarding choice.




































CHALLENGE: People don’t know about Lyft’s advantages because they automatically open Uber.
SOLUTION: Highlight Lyft’s advantages by positioning it as the smarter, more rewarding choice.