IF YOU KNOW YOU LYFT

IF YOU KNOW YOU LYFT

CHALLENGE: People don’t know about Lyft’s advantages

because they automatically open Uber.


SOLUTION: Highlight Lyft’s advantages by positioning

it as the smarter, more rewarding choice.

CHALLENGE: People don’t know about Lyft’s advantages because they automatically open Uber.

SOLUTION: Highlight Lyft’s advantages by positioning it as the smarter, more rewarding choice.


CHALLENGE: People don’t know about Lyft’s advantages because they automatically open Uber.

SOLUTION: Highlight Lyft’s advantages by positioning it as the smarter, more rewarding choice.